Fresh Marketing Ideas

Fresh Marketing Ideas by claire turner creative- bookshelf

Talk About VALUE Over FeaturesIt used to be most important to list all your features to advertise your product or service. The problem with this is that it just puts you in the same box with every other company offering the same features. Think outside of the box and tell customers what VALUE they will receive when they use your product or service. How will they feel? My favourite example of this is an ad campaign for the Simple Bike. … Continue reading